Why should businesses adapt their keyword strategy Why is local SEO important for voice search?for voice search?
Local SEO is crucial for voice search because many voice queries are location-based. Optimising for local search helps ensure that your business appears in relevant local results, increasing the likelihood of potential customers finding your products.Businesses should adapt their keyword strategy for voice search because users tend to use more natural, conversational language when speaking. This often leads to a preference for long-tail keywords, which can improve search visibility and drive targeted traffic.